Google Analytics Specialist (m/f/d)Berlin
As Google Analytics Specialist you consult leading retailers on Google Analytics and help them to become more profitable by tracking and seeing the right data
You make sure GA KPIs reflect retailer’s business logic, e.g. in margins or new customer tracking. You help to choose the right attribution models.
You design custom reports and customer segmentation to evaluate channel interplay, new customer value, retargeting strategies and audience definition
You closely work with our data team and BI team to query GA API, enrich existing customer data and support DMP development
You design A/B uplift tests, randomizing audiences, understanding the true incremental revenue from different marketing channels
You teach GA knowledge to other team members and act as the go-to-person for all Crealytics’ Google Analytics efforts
You have 2+ years’ work experience in an e-commerce environment
You possess expert knowledge and admin experience of Google Analytics, GA360
You are familiar with attribution models, web technologies, tag manager solutions and tracking technologies
You are familiar with statistical models and features that drive multi-touch attribution
You have fundamental understanding of PPC, SEO and other channels as a plus
You are a self-starter and you impress with your business thinking, your team spirit and a healthy sense of humor
What we offer
You get deep insights into our business strategy and have the chance to shape Crealytics with your input and ideas
We encourage your personal development, offering individual external and internal training, conference visits, and regular appraisals
We give you responsibility from day one, working with a fantastic team of diverse, smart, and passionate people with more than 40 nationalities
You enjoy flexible working hours, and depending on your tasks, the chance to work in our other offices—with accommodation provided
You interact with leading national and international e-commerce companies, enabling them to drive performance globally in product advertising and paid search
We simplify relocation with paid accommodation, as well as experienced “relocation buddies,” who guide you through your visa application
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