Insights
Is the new Google Pay good or bad for retailers?
Google hasn’t just given its product a facelift. The revamped
Luke Metcalfe
November 30, 2020
Category: Insights
Insights
Data maturity: The #1 priority in Performance Advertising
Performance advertising as we know it is changing. In an
Luke Metcalfe
November 18, 2020
Insights
Why Finance teams will dominate Performance Advertising’s future
Thanks to AI advances, costly mistakes and the rise of
Luke Metcalfe
November 17, 2020
Insights
NY KnowGO Launches Four Online Workshops for 2020
NY KnowGO – the only conference dedicated to Retail Media,
Luke Metcalfe
September 8, 2020
Insights
Everything You Thought You Knew About Audience Targeting is Wrong.
It may be an eCommerce staple for many, but audience targeting has passed its sell-by date. Want an edge in online retail? Prioritize data-driven, customer-centricity instead.
Luke Metcalfe
July 28, 2020