Crealytics Espresso Shot | Retailers And Google Smart Bidding


Google’s automated bidding strategies (“Smart Bidding”) promise an easier life for online retailers, especially when it comes to achieving Return on Ad Spend (ROAS) targets. Crealytics put it to the test…and discovered key challenges to consider before hitting the autopilot button. Discover what they are and how to overcome them here.

eCommerce Café Interviews: Purna Virji

Senior Training Manager at Microsoft Bing

eCommerce Café Interviews: David Szetela

Owner of FMB Media

eCommerce Café Interviews: Elizabeth Marsten

Sr. Director of eCommerce Growth at Commerce Hub

eCommerce Café Interviews: Kirk Williams

Owner of Zato Marketing

eCommerce Café Interviews: Matt Van Wagner

Founder of Find Me Faster

Google Shopping Insights: SMX Advanced 2017

The “Mad Scientist” is back! Rewatch Andreas and team’s search marketing insights from SMX Advanced.