- Webinar
The End of Attribution – Why Incrementality Testing Offers Better Results
Join the CEO of Crealytics and CTO of Measured to explore how incrementality measurement is the new attribution. You’ll hear about the latest innovations in digital experimentation and paid media execution, and learn how incrementality testing, multi-channel data activation, and smarter campaign delivery drives long-term success for your eCommerce business.



Andreas Reiffen
Founder & CEO, Crealytics
Daniel Pahl
VP Growth Your Super
Madan Bharadwaj
CTO Measured
Read More Articles

Case Study
Google won the bid management war. Now retailers can take the spoils with CLV-based advertising
Learn how Crealytics adapted Google Ads to increase new customers by 59% and drive margin by 9% – all at 19% lower cost. Sign up to our 6-week email course on CLV-centric advertising!
admin
June 1, 2021

Case Study
Measuring for incrementality makes Dunelm’s Facebook Ads 90% more effective
Crealytics ran a randomized controlled experiment to compare the attribution system ROAS against incremental impact – with surprising results.
admin
June 1, 2021