Crealytics drives profitable growth for online and brick-and-mortar stores with AI-powered marketing.
Get in touchHow Crealytics helps Retail & eCommerce
Challenge #1
Rising Customer Acquisition Costs (CAC) – Intense competition, high ad costs, and dependence on paid media make profitability harder.
Solution #1
AI-Driven Cost Efficiency – We optimize media spend with predictive analytics, smart bidding, and customer lifetime value (CLV) models to reduce CAC.
Challenge #2
Data Privacy & Targeting Limitations – The shift away from third-party cookies and stricter privacy regulations reduce audience targeting effectiveness.
Solution #2
Privacy-First Personalization – Using first-party data, contextual targeting, and AI-powered segmentation to maintain relevance without relying on third-party cookies.
Challenge #3
Fragmented Customer Journeys – Consumers shop across multiple channels (social, search, marketplaces, stores), making it difficult to create seamless experiences.
Solution #3
Omnichannel Strategy Execution – Unifying online and offline marketing to deliver seamless, cross-channel shopping experiences.
Challenge #4
Inventory & Profitability Optimization – Poor alignment between ad spend, product availability, and profit margins leads to inefficiencies.
Solution #4
Retail-Focused Performance Marketing – Aligning ad spend with profitability through margin-based bidding, inventory-aware campaigns, and dynamic product ads.
Challenge #5
Attribution & Measurement Challenges – Understanding the impact of various marketing channels and allocating budgets effectively remains complex.
Solution #5
Advanced Attribution & Analytics – Multi-touch attribution, incrementality testing, and AI-driven insights to measure true performance and optimize budgets.
EXPERT INSIGHTS
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