Cutting-Edge Retail Media and Performance Marketing Solutions

The world’s leading retailers use Crealytics retail media and performance marketing solutions to conquer the modern digital advertising landscape. With an approach based on measurement, incrementality, and data activation Crealytics advanced technologies and agency services drive revenue for more than 60 of the world’s largest eCommerce brands, including ASOS, Foot Locker, and Urban Outfitters. Our diverse, inclusive work environment includes over 200 international employees who work remotely and from worldwide offices, including New York, Berlin, London, and Mumbai.

Our Leadership

Andreas Reiffen
CEO & Founder

Andreas is an entrepreneur, marketing technologist and a recognized expert in data-driven advertising.

Dr. markus kurch
Chief Operating Officer

Markus has several years of experience as a BCG project manager and a Ph.D. in Entrepreneurship.

Chief Sales Officer
A proven revenue leader, teambuilder, & advisor with 25 years of sales & leadership experience. Lars works across all aspects of our Retail Media & Performance business.
Fredrik gevert
In addition to founding two SaaS startups, Fredrik has held several executive roles globally. He oversees all of Crealytics’ tech- and product-oriented strategy.

Luana Quaresima
Global Head Of Digital Marketing
Luana has over 10 years of digital marketing expertise in multiple channels. She monitors all overall functions for the digital marketing department and provides global direction and strategy.
Katharina Hannemann
Head Of Human Resources
Katharina heads our HR department. She oversees all of Creaytics’ recruitment efforts, benefits and corporate culture. She has extensive experience in the team and project development field.
Johannes Tarnow
Head Of Business Intelligence
Johannes leads our data analytics and strategic teams. He advises some of the world’s largest retailers on their product advertising strategy.

Enno Krey
VP Partnerships and Business Development
Enno leads our Partnerships and Business Development team. He works with leading Private Equity funds and Management Consulting firms globally.
Jordan Sabella
Head of Digital Marketing – North America
Jordan has 11+ years of experience in digital marketing across search and social. He leads all digital marketing activities in the North American region based out of New York.
Jake Skarzynski
Head of Retail Media
Jake leads our Retail Media team with 9+ years of experience in the digital marketing field. He has created growth strategies to increase sales revenue and managed Retail Media strategies for fortune 500 clients with a consistent track record of exceeding sales goals.
Dominic Sommer
Head of Digital Marketing – Europe
Dominic drives innovation and efficient project management in our European digital marketing department. He has over 7 years of digital marketing experience with stays in the US and Germany.
Daniel Kaiser
Head of IT

Daniel leads the IT department. He oversees the business IT strategy and is responsible for the management and execution of IT infrastructure for Crealytics worldwide.

Ana Laura Zain
Head of Marketing
Ana Laura has over 10 years of marketing experience in the ad tech industry. At Crealytics, she oversees the marketing strategy and leads the go-to-market execution.


Crealytics has been dedicated to climate action since the outset of 2019. Working with ClimatePartner we have assessed our carbon emissions and are committed to avoiding and reducing these emissions where possible. To compensate for emissions that cannot be avoided, we are funding verified carbon reduction projects. By using the “Financial climate contribution” label, we enable our customers to track this funding and learn more about the climate projects we are supporting. In this way, we provide the greatest possible transparency about our climate action measures. To find out more about our efforts, check out our ClimatePartner tracking ID 16366-2108-1001.

Leadership Announcement

The retail media game is on – the eCommerce champions will be those companies which are able to stay ahead as ad spends continue to surge. That’s why we’ve expanded our leadership team to better serve our growing list of performance advertising, site monetization, retail media solutions clients. This move places Lars Djuvik as Chief Sales Officer and redeploys Mark Schwartz to a new post as Chief Marketing Officer. This strategy will keep us ahead of the retail media game as ad spends continue to surge. It also furthers Crealytics’ core mission – to remain hyper-focused on providing solutions that help retailers own the technology at the foundation of retail media, maximize revenue, and act as the agencies capable of guiding their advertisers to the best possible results.

Our Offices

New York

433 Broadway, 5th Floor, New York,
NY 10013, USA


20th Floor 625 W Adams St, Chicago, IL 60661


Salzufer 12 10587 Berlin, Germany


Kings Beam House, 22 Upper Ground, London SE1 9PD, United Kingdom


4th Floor, Carnival house, off, General Arun Kumar Vaidya marg, opp. Oberoi mall, Malad east, 400097

Crealytics is supported by the European Regional Development Fund (EFRE) through the ProFIT program of the IBB (Investitionsbank Berlin).

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