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INCREMENTALITY CASE STUDY
Measuring for incrementality makes Dunelm's Facebook Ads 90% more effective
Crealytics ran a randomized controlled experiment to compare the attribution system ROAS against incremental impact - with surprising results.
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CLV CASE STUDY
Google won the bid management war. Now retailers can take the spoils with a CLV-based advertising approach
Learn how Crealytics adapted Google Ads to increase New Customers 59% and drive margin 9% - all at 19% lower cost
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Case Study
Crealytics Delivers Greater Automation, Revenue Growth For Foot Locker Europe
Case Study
Crealytics Delivers Greater Automation, Revenue Growth For Foot Locker Europe
Case Study
International fashion retailer boosts new customers 22% using data activation
Insights
Incrementality in performance advertising
Insights
Through the crystal ball: What are your new customers really worth?
Insights
Are your best customers bought or made?
Insights
How Not to Waste Your Biddable Media Budgets in 2021
Insights
Is the new Google Pay good or bad for retailers?
Insights
Data maturity: The #1 priority in Performance Advertising
Insights
Why Finance teams will dominate Performance Advertising’s future
Webinar
The End of Attribution – Why Incrementality Testing Offers Better Results
White paper
The State Of Retail Media in 2020
Case Study
Fashion Leader Unlocks CLV Smart Bidding Approach
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