Most marketers won’t be sorry to say good-bye to 2020, as the coronavirus pandemic wreaked havoc on retail revenue, profitability and ad budgets. Consumer buying
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Learn how to embed CLV directly into your performance advertising campaigns. Tune in to learn the value of predictive CLV, and the advantages of moving to a customer-centric model.
In this webinar, Andreas Reiffen (CEO, Crealytics) examines Covid-19 traffic trends, mitigation strategies for the short term, and how smarter data ingestion provides the best long-term medicine.
When it comes to product advertising, how does your company stack up? Using our extensive retail experience, we’ve written this paper to help guide you in the right direction.
The $13B Opportunity: Co-op Advertising and Retail’s Future Transformation Retailers
Getting Sponsored Product Ads right can feel like solving a Rubik’s Cube. How do you achieve the ideal outcome?
Learn how Performance Marketing has evolved from efficiency to effectiveness.
What is incremental value? How do you measure it as part of your performance campaigns? Watch and find out.
Find out why just measuring for revenue is problematic – and what the solution is.
We explain what CLV is and why focusing on it is better for a company’s long-term profitability.
Google’s automated bidding strategies (“Smart Bidding”) promise an easier life for online retailers, especially when it comes to achieving Return on Ad Spend (ROAS) targets.
Ready for the latest thinking on the intersection between CLV, customer acquisition and eCommerce advertising?
Crealytics Drives New Customer Acquisition and Incremental Revenue Growth for Lands’ End Paid Social Business