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Insights (Scroll Down under Insights, Left Side)


Espresso Shot: Incremental Value

What is incremental value? How do you measure it as part of your performance campaigns? Watch and find out.


Espresso Shot: Google Smart Bidding

Google’s automated bidding strategies (“Smart Bidding”) promise an easier life for online retailers, especially when it comes to achieving Return on Ad Spend (ROAS) targets.

Case Studies

Lands’ End Boosts New Customers by 33%

Lands’ End asked Crealytics to build upon its strategic vision: driving better new customer acquisition in the U.S., U.K., and EU markets.