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INCREMENTALITY CASE STUDY
Measuring for incrementality makes Dunelm's Facebook Ads 90% more effective
Crealytics ran a randomized controlled experiment to compare the attribution system ROAS against incremental impact - with surprising results.
CLV CASE STUDY
Google won the bid management war. Now retailers can take the spoils with a CLV-based advertising approach
Learn how Crealytics adapted Google Ads to increase New Customers 59% and drive margin 9% - all at 19% lower cost