Blog

How Can We Use AI To Measure Performance Marketing Results More Accurately?

Blog

Leveraging AI & First-Party Data to Acquire New, Loyal, and Profitable Customers

Blog

From Hype to Impact: How CMOs Can Leverage the AI Opportunity in Performance Marketing

Presentations

Google Performance Max: Using Predictive Intelligence to Win Loyal New Customers

Case Study

How New Look Adapted its Microsoft Ads Strategy to Grow Channel Revenue 257%

Blog

How to Boost the Profitability of Your eCommerce Business (5 Steps)

Blog

How Data Activation Can Help You Conquer Modern Digital Marketing

Case Study

Crealytics Delivers Greater Automation, Revenue Growth For Foot Locker Europe

Case Study

International Fashion Retailer Boosts New Customers 22% Using Data Activation

Case Study

Google won the bid management war. Now retailers can take the spoils with CLV-based advertising

Blog

Incrementality in Performance Advertising

Blog

Predictive CLV: What are New Customers Really Worth?