Measure, predict and act on the value of your customer segments, from nascent loyalists, to high-propensity churners, to occasional bargain shoppers.
Channel Performance
Calculate exact transactional contribution
Gain an understanding of each paid media transaction, including margin contribution after returns, shipping, and other COGS.
Market Performance
Align marketing investment with channel value
Activate each click’s true value across your paid search, social and programmatic channels. Our channel-agnostic service ensures your budget aligns with returns.
Channel Performance
Win over stakeholders
Build internal consensus with detailed predictive analysis on customer lifetime value, margin contribution, and concise, incrementality-led paid media attribution.
The State Of Retail Media: Learnings from 100 Retail Brand Executives
We asked 100 brand executives for their perspectives on the future of Retail Media. This webinar breaks down the results, and explores how you can get the balance right between D2C, platforms and wholesale commitments.
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