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Aiming for high ROAS won’t help. Why?
Auditing the marketing spend for a mid-luxury fashion brand, in collaboration with our Management Consulting partner. Can you imagine if you discovered that one of
Auditing the marketing spend for a mid-luxury fashion brand, in collaboration with our Management Consulting partner. Can you imagine if you discovered that one of
This is article #3 in a series aimed at helping marketing leaders understand and maximize the AI opportunities in Performance Marketing. ● Article #1: From
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