Performance advertising as we know it is changing. In an era of advanced-AI platforms, staying competitive means activating data points that are unique to your business and customer base. Learn how smarter data ingestion and data maturity can help online retailers stand out from the crowd. Plenty of industries have experienced their watershed moment. From […]
Data maturity: #1 Priority in Performance Advertising Read More »
Learn how Performance Marketing has evolved from efficiency to effectiveness.
Espresso Shot: Performance Marketing Introduction Read More »
Crealytics’ latest Effective PPC video has arrived. This series reveals game-changing perspectives on PPC advertising…in just a few minutes! Today’s video discusses revenue, short-term profit and ROI optimization.Online retailers care deeply about the profit from any given order. Different factors influence the value of each conversion for your business: category margins, discounts and advertising costs.But
Effective Performance Advertising 3/4 : Measuring Revenue, Profit and ROI Read More »
