Espresso Shot: Performance Marketing Introduction
Learn how Performance Marketing has evolved from efficiency to effectiveness.
- Blog
Data maturity: #1 Priority in Performance Advertising
Luke Metcalfe
- November 18, 2020
Effective Performance Advertising 3/4 : Measuring Revenue, Profit and ROI
Crealytics’ latest Effective PPC video has arrived. This series reveals game-changing perspectives on PPC advertising…in just a few minutes! Today’s video discusses revenue, short-term profit and ROI optimization.Online retailers care deeply about the profit from any given order. Different factors influence the value of each conversion for your business: category margins, discounts and advertising costs.But …
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